Immortelle

A True Story

 

Immortelle


Immortelle is also known as “everlasting” because the flowers retain their form and color when dried. L’OCCITANE found a specific variety of Immortelle on Corsica, the “Island of Beauty”. This small yellow flower with enviable properties is said to hold the secret to eternal youth.


The legend


According to a Greek legend, Ulysses was shipwrecked on the island of Pheacia. There he met the king’s daughter, who was renowned for her goddess-like beauty. The people claimed that to preserve this beauty she anointed herself with a precious golden oil extracted from Immortelle flowers, said to have considerable regenerative properties. To help Ulysses recover, she gave him a vial of this famous Immortelle essential oil. After applying it to his body, Ulysses regained the strength and beauty of a demi-god and was able to resume his fabulous voyage.


The exceptional properties


L’OCCITANE has registered a patent on the effectiveness and use of Immortelle (Helichrysum italicum) essential oil. This largely unknown oil has exceptional properties, thanks to its unique composition. Its primary constituent, neryl acetate, is present in particularly high levels in the flowers harvested in the Monts de la Balagne in northwestern Corsica. Neryl acetate gives Immortelle essential oil its specific anti-free radical and anti-wrinkle properties.

 

 

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